Are you looking for support with social care writing? I’m here to help.
With nearly 10 years’ in-house and more freelance experience of social care writing, I’m experienced and confident. Whatever your needs, we can work together.
I’m a firm believer that social care writing needs to be accessible and transparent.
Your audience is often incredibly diverse, whether you’re talking to your colleagues, clients or family members. Some may struggle to access online communications. Some may have limited English or find reading difficult. Others may be highly literate. They may be looking for information for themselves, a family member, or as part of their job.
And they all need to be able to trust you. It’s often a sudden, panicked search. Maybe they’re realising that a parent needs extra support but not knowing where to turn. Maybe they’re newly widowed and don’t want to live alone. There’s a lot of emotion involved in social care.
I’ve been there, I’ve worked with service users directly, and I understand a lot of their needs.
Accessibility, equality and honesty should be at the heart of social care communications. That’s where I come in.
You’re looking for something that’s interesting, engaging, converting – and, of course, accurate! Well, my eye for detail has been called legendary in the past, and my previous work and happy customers speak for themselves.
Contact me for some relevant portfolio samples, or to arrange a chat about your needs!
Previous projects
Some of the projects I’ve worked on include:
- Social care blogging
- Landing pages
- Website copy, from homepages to property descriptions to alt tags
- Social media content
- Sales brochures
- Case studies, including interviewing
- Tone of voice, terminology and branding guidelines
- Email marketing campaigns
- Flyer, leaflet and banner copy
- Press releases
- Resident and client newsletters
- Magazine and newspaper articles and features
- Board reports
- Research summaries
- Job descriptions and recruitment content
My work has been featured on industry blogs. Websites that I’ve worked on have ranked highly on Google.
As you can see, I’ve got a varied portfolio of work. Whether you want to revamp an existing website, start an SEO-friendly blog, or arrange some client case studies, I can help.
Previous clients
I’ve worked with retirement village providers, home care organisations, care homes, children’s organisations, recruiters… the list goes on.
I worked in house for The ExtraCare Charitable Trust for nine years. As a freelance writer, I’ve worked with a range of companies, charities and other organisations to produce great social care content.
Want to learn more? Contact me today!